ContentDistro-840x423

Let’s examine three ways of distributing content and how to get them up to date.

DistroRelationship

At some point in your life, you may have had to “define the relationship” with someone. It’s that critical, yet sometimes awkward, point in the relationship where two people sit down and ask, “What are we?” Chances are, you haven’t given this a second thought when it comes to your newswire provider. If you have, you’ve probably defined the relationship as...

CurateCNW-highlight

When it comes to the web, curation is the process of hand-selecting, organizing and presenting content, to improve user experience. Today’s curators are subject matter experts who take the time to carefully review and thoughtfully determine which material has the most relevance and value to site visitors.

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Ken Wincko, SVP of Marketing at Cision and PR Newswire, explored three fundamental questions that every Chief Marketing Officer and Chief Communications Officer should be able to answer about their communications strategy.

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If you’re dealing with a good newswire service, the following perks should be included.

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Generating types of content worth sharing may seem overwhelming, but is easier than you think.

CanadaDay-Nicole_highlight

This summer marks CNW’s 56th year in business, an impressive amount of time for a brand to lead its industry, which CNW has done with unwavering consistency.

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Interesting things are happening at CNW! Just a few short years after CNW was acquired by PR Newswire, PR Newswire has been acquired by Cision. This means that CNW is now a Cision company.

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