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Here are the tactics that AKA Media used to gain media coverage for their client, the All-American Soap Box Derby.

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On March 7th, The Canadian Journalism Foundation hosted a ‘J-TALK’ about the Harassment of Women in Media. A panel moderated by Piya Chattopadhyay, host of CBC Radio’s Out in the Open, included Heather Mallick, columnist at the Toronto Star, Manisha Krishnan, VICE.com Canada’s senior writer, and Janet McFarland, business reporter at The Globe and Mail.

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Marketing automation is on the rise as 55% of B2B companies have adopted the technology into their strategies. Here’s how you can get the most of your marketing automation system.

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While many saw 2016 as a troublesome year, reflecting back I would have to say that the time was good to CNW and Cision.

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In our new whitepaper, The Evolving Role of Investor Relations in Competitive Intelligence, we spoke with Canadian investor relation experts about the role they play in intelligence gathering as well as how and why they use competitive intelligence

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Monitoring trends and setting up social media alerts are both great ways to stay on top of industry developments. These trending topics can be a great source of inspiration for your next tweet, Facebook post and even news releases or pitch angles.

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A new whitepaper from CNW, Listening: Turn real-time media channel insights into communications action plans, examines the power of listening, the fundamental basis of any social listening program as well as specific examples of what your organization or brand should listen for in its existing audience.

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What do you actually know about the social media following of your company, your competitors and your industry? Who are these people? It’s time to find out.

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